Job Description:

The role includes getting response for the brands by strategising & positioning their product or services.

Responsibilities:

• Formulating digital strategy for driving sales to major online players across categories with focus on increasing GMV, Commission & Revenue.
• Planning, building & managing multi-channel marketing calendar.
• Conceptualising & managing compelling digital marketing campaigns with an aim to grow the active user base, transactions, and revenue.
• Analysing data to identify user behaviour, intent & purchase pattern and accordingly build data segments for targeting.
• Managing new user onboarding process, user flows and journeys to improve activation rate, retention rate & CLTV (Customer Lifetime Value) while also focusing on user experience through all touchpoints.
• Monitoring effectiveness of marketing campaigns and analysing ROI impact for all marketing channels.

Required Experience, Skills and Qualifications:

• Minimum 2 Years of Experience in this domain.
• Preferably from rival affiliate marketing platform.
• Should have a learning attitude.